JPMorgan Chase wins fight with fintech firms over fees to access customer data

North America
Source: CNBCPublished: 11/15/2025, 06:59:19 EST
JPMorgan Chase
Fintech
Data Access Fees
Open Banking
Regulatory Policy
An exterior view of the new JPMorgan Chase global headquarters building at 270 Park Avenue on Nov. 13, 2025 in New York City.

News Summary

JPMorgan Chase has secured deals with fintech middlemen responsible for nearly all data requests from third-party apps connected to its customer bank accounts, ensuring the bank will be paid for data access. These agreements cover over 95% of data pulls, including companies like Plaid, Yodlee, Morningstar, and Akoya, marking a significant turn in a long-running dispute between traditional banks and the fintech industry. Previously, the Biden-era Consumer Financial Protection Bureau (CFPB) finalized an “open-banking rule” in late 2024, mandating banks to share customer data at no cost. However, banks sued to prevent this rule, and the Trump administration's intervention in May 2025 by asking a federal court to vacate the rule provided banks with significant leverage. JPMorgan initially sought hundreds of millions of dollars but later agreed to lower pricing and concessions for fintechs after weeks of negotiations. Industry observers anticipate that JPMorgan's victory will set a precedent for other major banks to begin charging fintech firms for system access. While these agreements offer fintech firms pricing certainty, the Financial Technology Association has criticized the move as anti-competitive, potentially harming innovation and increasing consumer costs, urging the Trump Administration to uphold the existing prohibition on data access fees.

Background

For years, a dispute has simmered between traditional banks and fintech companies regarding access to customer data. Historically, fintech middlemen like Plaid accessed bank systems for free when customers used third-party apps such as Robinhood to manage their accounts. In late 2024, the Biden-era Consumer Financial Protection Bureau (CFPB) finalized what was known as the “open-banking rule,” mandating banks to share customer data with other financial firms at no cost. This rule aimed to give consumers more control over their financial data and foster competition and innovation. However, banks, including JPMorgan, sued to prevent the rule from taking effect, citing concerns about fraud exposure and the rising costs of maintaining systems increasingly tapped by fintech firms. In May 2025, the Trump administration intervened by asking a federal court to vacate the rule, effectively shifting leverage towards the banks in their negotiations with fintech companies. The CFPB is currently in the process of revising the open-banking rule, contributing to regulatory uncertainty in the sector.

In-Depth AI Insights

What were the critical factors that enabled JPMorgan Chase to win this data fee dispute, and what's the key to their victory? JPMorgan Chase's victory was not accidental but rather a confluence of factors, primarily the dramatic shift in the regulatory environment and its significant market influence as the largest U.S. bank. - Trump Administration's Intervention: The Trump administration's request in May 2025 for a federal court to vacate the Biden-era CFPB's “open-banking rule” directly undermined the legal basis for fintech firms to access data for free. This crucial political/regulatory pivot fundamentally altered the negotiating positions, handing banks significant leverage. - Market Dominance: As the largest U.S. bank by assets, deposits, and branches, JPMorgan possesses unrivaled market power. The sheer size and depth of its customer base mean that no major fintech firm can afford the risk of losing connectivity to JPMorgan's data, which compelled fintech middlemen to compromise. - CFPB Rule Revision: The CFPB is currently revising the open-banking rule, and its ultimate stance remains unclear. This uncertainty incentivized fintech firms to accept paid agreements for data access certainty rather than wait for a final rule that might be even more favorable to banks. What are the long-term implications of this development for innovation and the competitive landscape within the fintech industry? The increase in data access costs will have profound effects on the structure and future trajectory of the fintech industry. - Increased Barriers to Entry: New fintech startups will face higher operational costs due to data access fees. This could stifle innovation, reduce new entrants into the market, and thus favor established, larger fintech companies and well-capitalized players. - Consolidation and M&A: Smaller fintech firms may find it difficult to survive independently and could face pressure to be acquired by larger tech companies, banks, or well-funded fintech giants, leading to industry consolidation and potentially reduced market competition. - Business Model Adjustments: Fintech companies may need to pass data access costs onto consumers or explore new revenue models to offset these fees. This could result in higher service charges for consumers or a slower adoption rate for fintech products and services. - Shift in Strategic Partnerships: Some fintech companies might seek closer partnerships with banks willing to absorb some data costs, or pivot to alternative data sources, such as direct API integrations with banks, rather than relying on intermediaries. How should investors assess the investment implications of this event for bank and fintech stocks? The investment implications for bank and fintech stocks are complex and require a multi-faceted assessment. - For Bank Stocks: JPMorgan's victory means banks can now generate new revenue streams from their vast customer data, potentially boosting profitability, especially in an environment of net interest margin pressure. Furthermore, enhanced control over data security and compliance could reduce potential operational risks. This move also solidifies the market position of large banks, giving them an edge against fintech competitors. Investors should monitor whether other major banks successfully follow JPMorgan's lead and the resulting potential for earnings growth. - For Fintech Stocks: Fintech companies face significant challenges. Increased data access costs will directly impact their profit margins, particularly for intermediaries like Plaid and Yodlee, which heavily relied on free data access. Investors need to evaluate each fintech company's ability to pass costs to consumers, optimize operational efficiency, or develop new business models to cope. Fintech firms with strong brands, diversified revenue streams, and deep technological moats are likely to be more resilient, while smaller startups or those dependent on single data sources face greater risk. In the long term, this move may accelerate consolidation and force business model innovation within the fintech sector.