DHL is on customs agent hiring spree as Trump’s trade war, reshoring bring big changes to U.S. shipping

North America
Source: CNBCPublished: 09/17/2025, 12:20:01 EDT
DHL
Trade War
Reshoring
Logistics
Customs Brokerage
AI Infrastructure
Life Sciences
A California Border Patrol officer directs a Mobile Vehicle and Cargo Inspection Systems (VACIS) truck to x-ray the contents of a cargo container at the Los Angeles/Long Beach Seaport Centralized Examination Station in Carson on Feb. 3, 2022.

News Summary

DHL Global Forwarding CEO Tim Robertson notes 2025 is experiencing an atypical peak shipping season, with significantly softer U.S. import volumes, particularly from China, while trade routes from Asia-Pacific to Mexico, Brazil, and Colombia are strengthening. This volatility is driving strategic adjustments at DHL, including the hiring of over 200 customs agents to navigate increased trade complexity and fluctuating tariffs. DHL is also investing across its Supply Chain, Express, Global Forwarding, and e-commerce divisions, with a particular focus on life sciences, pharmaceuticals, healthcare, and AI infrastructure-related sectors. These investments aim to support reshoring and domestic manufacturing growth spurred by the Trump administration's trade policies, exemplified by Eli Lilly's $5 billion U.S. investment. Concurrently, DHL sees growth opportunities in AI-related fields like data centers and cloud logistics, and is leveraging AI technology to enhance its Trade Connect platform.

Background

In 2025, with Donald J. Trump re-elected as U.S. President, his "America First" trade policies continue to profoundly impact global supply chains. These policies include the imposition of tariffs on imported goods and incentives to encourage manufacturing reshoring to the United States. This policy environment presents unprecedented complexity for multinational logistics companies, necessitating more specialized customs services and agile logistics networks to adapt to evolving trade rules and supply chain restructuring. Reshoring and domestic infrastructure investments, such as pharmaceutical production and AI data center construction, are emerging as new economic growth drivers.

In-Depth AI Insights

How will the sustained Trump administration's trade policies fundamentally reshape the competitive landscape for global logistics providers? - Trade barriers and tariff fluctuations increase supply chain complexity and uncertainty, making compliance and risk management core competencies rather than just cost efficiency. - Demand for specialized customs and trade advisory services is surging, with companies like DHL hiring numerous customs agents to meet this need, likely highlighting the value of expert service providers in the industry. - Reshoring and regionalization trends in manufacturing will prompt logistics companies to bolster regional infrastructure investments and point-to-point transportation capabilities, rather than over-relying on single global hubs. What are the strategic implications of DHL's investments in life sciences, pharmaceuticals, and AI infrastructure for these industries and their related supply chains? - These investments align closely with the Trump administration's policies promoting domestic production and self-sufficiency in critical technologies. Reshoring in life sciences and pharmaceuticals aims to secure national security and supply chain resilience, while AI infrastructure build-out supports U.S. leadership in the digital economy. - For the life sciences and pharmaceutical industries, DHL's specialized logistics services (e.g., temperature-controlled transport and compliance management) will mitigate operational risks for reshoring production, accelerating time-to-market. - The rapid expansion of AI infrastructure, including data centers and cloud logistics, will create immense demand for specialized, highly efficient IT supply chains and last-mile delivery services. DHL's proactive positioning is poised to capture this high-growth market. What are the potential long-term impacts of the ongoing reshoring trend on global supply chain efficiency and cost structures? - While reshoring can enhance supply chain resilience and national security, it typically increases production costs due to higher labor and operational expenses in the U.S. compared to traditional manufacturing hubs. - The regionalization of supply chains may sacrifice some economies of scale gained from globalization, potentially leading to higher end-product costs for certain goods and impacting consumer prices in the short term. - However, shorter supply chains and stronger local control could also reduce transit times and inventory risks, potentially offsetting some incremental costs and improving responsiveness to market changes.