Crypto Biz: From memes to mandates, institutions recast crypto in 2025

Global
Source: CointelegraphPublished: 09/13/2025, 09:20:00 EDT
Institutional Crypto
Tokenization
Stablecoins
Real-World Assets
IPOs
Crypto Biz: From memes to mandates, institutions recast crypto in 2025

News Summary

In 2025, major financial institutions are reshaping the crypto narrative, marking a departure from earlier cycles defined by retail speculation, memecoins, and digital art. Large banks like HSBC and BNP Paribas have joined the tokenization-focused Canton Foundation, aiming to bring blockchain-based utility to clients. Simultaneously, crypto markets are seeing a wave of billion-dollar shelf registrations and expanded initial public offering (IPO) plans. For instance, Mega Matrix has filed a $2 billion shelf registration to acquire Ethena’s governance token, ENA. The Gemini crypto exchange's IPO targets a $3 billion valuation. Furthermore, real-world asset tokenization is moving into retirement accounts, with SmartGold planning to offer tokenized gold in US individual retirement accounts (IRAs) for tax-advantaged on-chain exposure.

Background

As institutional interest in cryptocurrencies and blockchain technology escalates in 2025, traditional financial giants are actively exploring their applications. The Canton Foundation, an organization dedicated to fostering tokenization in institutional finance and real-world asset management, has attracted significant players like Goldman Sachs, HSBC, and BNP Paribas. Concurrently, the stablecoin landscape is evolving, with Ethena's USDe, a synthetic stablecoin maintaining its peg through a hedging mechanism rather than traditional collateral, rapidly expanding. Crypto asset firms are increasingly seeking public market access through IPOs and shelf registrations, exemplified by Gemini's planned $3 billion IPO, and the trend of tokenizing real-world assets (like gold) and integrating them into traditional financial products (like IRAs) signifies a deepening integration of digital assets into mainstream financial systems.

In-Depth AI Insights

What are the fundamental drivers behind traditional finance's accelerated embrace of blockchain and tokenization in 2025, beyond stated 'client needs'? - Cost Efficiency and New Revenue Streams: While outwardly framed as catering to 'evolving client needs,' the deeper drivers are the massive potential for cost reduction through automation and disintermediation of clearing/settlement processes, alongside opening up new revenue avenues like digital security issuance and tokenized asset management. - Competitive Pressure and Market Share: As the digital asset market matures, traditional institutions face increasing competitive pressure from native crypto firms. Active participation in tokenization is a defensive strategy to retain clients and capture market share in this burgeoning sector. - Regulatory Clarity: With regulatory frameworks (especially under President Donald Trump's cautious support for financial innovation) becoming clearer in 2025, the legal risks associated with large-scale institutional investment and integration have diminished, thereby accelerating their initiatives. How does the rising interest in non-collateralized stablecoins like Ethena's USDe, particularly from institutional players like Mega Matrix, reshape the stablecoin market's risk profile and regulatory outlook? - Amplified Systemic Risk: Ethena's USDe relies on complex hedging mechanisms to maintain its peg, diverging from traditional fiat-backed or over-collateralized stablecoin models. While offering high yields, this model introduces greater susceptibility to de-pegging during extreme market volatility, potentially posing systemic risks, especially with large-scale institutional adoption. - Heightened Regulatory Scrutiny: The rapid growth and inherent risk profile of such novel stablecoins will inevitably draw intense scrutiny from global regulators. Expect stricter capital requirements, transparency standards, and operational risk management mandates, potentially limiting their future expansion and high-yield models. - Yield Competition and Market Structure: The high-yield appeal of the Ethena model reshapes the competitive landscape for stablecoins, pressuring other issuers to re-evaluate their yield strategies. This could lead to the emergence of more innovative, yet potentially riskier, stablecoin models, altering the market's structure. What long-term implications do the tokenization of real-world assets for retirement accounts, alongside major crypto IPOs, have for the mainstreaming of digital assets and traditional investment portfolios? - Institutional Capital Influx and Market Maturation: Retirement accounts represent a vast pool of long-term capital. The inclusion of tokenized gold in IRAs signifies the introduction of substantial institutional capital into the digital asset space, significantly boosting the legitimacy, liquidity, and maturity of digital assets. - Portfolio Diversification and Exposure: Traditional investors gain more accessible on-chain diversification through tokenized RWAs (like gold) and indirect exposure to the crypto market via crypto company IPOs. This blurs the lines between traditional and digital asset classes. - Regulatory Convergence and Standardization: The integration of digital assets into conventional financial products like IRAs will accelerate the development of harmonized regulatory standards for digital assets, covering aspects like custody, valuation, and reporting, thereby driving the industry towards greater compliance and standardization.